Our History
From a Manhattan Street Corner to an International Pioneer
In 1990, three Egyptian founders opened a small hot dog cart in New York City. Recognizing a demand for fast, authentic halal meals among Muslim cab drivers, they pivoted to hot grilled chicken and beef gyro over rice.
30+ Years of Quality
Founded in 1990 in the Heart of New York City
What started at 53rd Street and 6th Avenue soon generated lines wrapping around the block. Late-night workers, students, and tourists flocked for the huge portions, vibrant yellow rice, and secret white sauce.
Decades later, that same passion for generous street food continues to define everything we make.
Our Identity
Defining "American Halal Food"
American Halal Food is a fusion created right here on American city streets. It pairs Middle Eastern and Mediterranean spiced meats with fast-casual American service culture and big, bold flavors.
Taste Profile
Unmistakable Spices & High-Heat Grilling
The secret to our chicken and gyro lies in the marinade and high-heat flat-top searing that locks in flavor and produces crispy, caramelized edges on every bite.
Our Culture
Warm Street-Cart Hospitality
No matter how large our company grows, our teams are trained to deliver the welcoming, high-energy counter service that made our original NYC cart famous.
Uncompromising Standards
Strict Documented Halal Practices
Our chicken and beef gyro suppliers adhere strictly to certified halal slaughter and processing standards, giving our guests complete dietary confidence.
Brand Evolution
How One Stand Became a Global Phenomenon
1990
Cart opened at 53rd and 6th in NYC serving late-night commuters.
2014
Launched national brick-and-mortar storefront franchise expansion.
Today
Over 100 open locations with 400+ units in global development.
Global Reach
Bringing NYC Street Food Worldwide
From California to London, Toronto, and Tokyo, guests around the globe can now experience the authentic taste of New York street food.
Customer Loyalty
Consistency, Value, and Unmatched Taste
Reliable Quality
The flavor you taste in Houston or Chicago is identical to the original NYC cart.
Generous Portions
We pile our platters high so every meal is satisfying and great value.
Famous Sauces
Our proprietary white sauce is world-famous for a reason.
Bold & Urban
Yellow & Red: Colors of an NYC Icon
Our bold yellow and red food trucks, storefronts, and packaging reflect the vibrant energy of the street corners where we were born.